This other Thai life insurance commercial recently went viral on the Internet and best demonstrates the power of social media.
This commercial shows a young man performing random acts of kindness on a regular basis - giving a poor child some money and helping a woman lift her hawker stand. His efforts eventually paid off when the ad portrays the people he helped living a better life and the world as a better place. The ad was very touching and appealed to the audience. The audience started sharing on social media and spreading the word that charitable acts come with their own special kind of reward.
With such a powerful commercial representing itself, the company is not only selling life insurance but also promoting the belief that the real benefit of helping others is to make the world a more beautiful place to live in.
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